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Porn.com Sells for 9 Million

May 15th, 2007 by Jay Westerdal

Porncom SaleMXN Limited acquires Porn.com for $9 Million. Terms of the transaction were not fully disclosed, but this is the second largest adult domain transaction behind sex.com. It was not more than two months ago when I saw this domain at auction for 7 .5 Million and thought it was a bargain. It failed to sell because it was in a wholesale environment with mostly domainers. Domain auctions need to do a better job at getting the different industries bidding. If only professional domainers attend domain auctions, then sellers will only get the a multiple of PPC revenue for their domains. Great brand names will fail to sell at the level where they should be trading at.

The new owner is going to take their time to consider what long-term project plans they will take with Porn.com. They said, “It does not need to transform overnight. In the meantime, we will keep it parked with PremiumTraffic.com, a leading domain name monetization company”.

Attracting millions of monthly unique visitors, Porn.com is one of the top type-in traffic adult entertainment destinations. Porn.com plans to leverage this traffic by offering a multiplicity of premium products and services that will solidify Porn.com as the web’s leading adult portal.

“The possibilities with PORN.COM are limitless,” says MXN Limited. “To rush its development just to get something brand new ‘live’ would be foolish. We will carefully evaluate our options before we decide the direction we wish to take it”.

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Posted in Domain Sales |

Comments

  1. advolcano Says:
    May 15th, 2007 at 4:55 pm

    “The new owner is going to take their time to consider what long-term project plans they will take with Porn.com.”

    Shouldn’t that have been decided before dropping $9M…

  2. adminaffix Says:
    May 16th, 2007 at 4:44 am

    Of course, porn is the biggest indrusty of the web. Whoever bought it will get his mony back in few years.

  3. saklecha1 Says:
    August 3rd, 2007 at 3:43 am

    great price one canlook at http://www.worldallporn.com

  4. Adfflemur Says:
    May 6th, 2008 at 7:20 am

    Good price for seven letters and one dot =)

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